The Ugly Truth Sweaters

The truth may be ugly, but it never goes out of style.

We shouldn’t turn a blind eye to the ugly truth. Together with the biggest newspaper in Finland, Helsingin Sanomat, we created a limited collection of Christmas sweaters depicting the ugliest news of the year: climate change, war, plastic in our oceans, technological manipulation, and sexual harassment. By keeping these issues in the public eye, we hoped to move closer to resolving them.

Now the seasonal garment has been turned into something more than a mere fashion statement and as a result, the former California governor Arnold Schwarzenegger and Nobel Peace Prize winner Martti Ahtisaari, among others may walk around in these kinds of sweaters.